The new Signature Column is the latest in Astral’s innovative approach to Toronto’s street furniture. The column is designed to fit the unique cityscape; providing advertisers with a prominent street level opportunity to interact with people on the go, in the downtown core.
Located in the most sought after areas of Toronto, the 80 Signature Columns with 160 faces are a premium showcase for your brand, where people work, shop and play.
Designed by internationally renowned Kramer Design Associates (KDA), the stunning vertical 4’x6’ Signature Columns are positioned inches away from the street with best possible sight lines for motorists and pedestrians alike.
Every day the downtown core sees 845,000* people passing through its busiest corridors. The Signature Column capitalizes on those areas like the Financial, Fashion, Entertainment and Design districts where there are often no transit routes and those high-end consumers are difficult to reach.
Own the downtown Toronto core with the new Signature Columns!
*Source : Transportation Tomorrow Survey, 2006
With more than 700 advertising faces in the heart of downtown Montreal, the Street Column is ideally suited to reach an urban and mobile clientele where they live, work, shop and play. Street Columns are backlit and located at the city’s busiest intersections that have high car and pedestrian traffic day and night.
Quebec 4'7" H x 3'1" W
Digital Column Network
Digital Columns give advertisers the opportunity to interact with consumers in real-time, day or night, on the streets of Montreal. Digital Columns feature a high-definition screen with the latest LCD technology. These screens are extremely bright, very visible and perfect for making images stand out in an urban environment. Astral Out-of-Home’s 24/7 coverage is monitored from a high-tech control centre. There are only six advertisers in the rotation. These advertisers are part of a 48 second loop, running for a continuous four-week period.
Quebec 62 13/16" H x 35 3/8" W
The MegaColumn is designed to fit the unique cityscape; providing advertisers with a prominent street level opportunity to interact with people on the go, in the downtown core.
Located in the most sought after areas
of Montreal, the MegaColumns are a premium showcase for your brand, where people work, shop and play. Every day, more than 1.5 million people are exposed to these structures.
The MegaColumn capitalizes on areas where people converge, like Old Montreal, Quartier des spectacles,
Bell Centre, McGill University, Ste-Catherine St., Place Bonaventure, etc.
Transit Shelter QC-TO-RTL
Astral Out of Home Transit Shelters' network targets Torontonians and Quebecers right where the action is, where they work, play and shop. Not only is the brand-boosting urban environment clean and attractive, our faces are backlit for maximum impact. They remain unobstructed with full-time visibility for drivers and pedestrians on high-traffic streets and in busy areas of the city. Transit Shelters are the best media for creating an influence where and when it counts.
- More than 290 ad display faces in longueuil
- Provides a 24/7 visibility
- Targets strategic city areas such as universities, shopping areas, and tourist zones
- Reach both car drivers and pedestrians
- A format that can be adapted to metro displays (backlit platforms) and provides the brand with urban omnipresence
Quebec 68 ¼" H x 47 ¼" W
BIXI is Montréal's public self-serve bike-sharing system. With stations in ten city districts, this innovative program will make more than 5,000 bicycles available to Montrealers for short trips between April and mid-November.
Astral Out-of-Home is proud to partner with BIXI to create this new green and sustainable urban advertising network. BIXI offers advertisers 240 advertising faces in the heart of the city, such as downtown Montréal and Plateau Mont-Royal.
Quebec 55 ¾" H x 37" W