Frequently asked questions

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

A media kit contains detailed information about a certain program or platform, including audience demographics, viewership, rates, etc. We would be happy to provide you with a media kit. Please get in touch, and a representative will send one over. Interested in advertising with Bell Media? Contact us today.

There are many different ways to advertise your business with Bell Media. We offer opportunities for TV advertising, radio advertising, digital advertising, and out-of-home advertising. Our well-known media platforms and prominent out-of-home spaces provide mass reach and quality content. A variety of formats are available to help bring your most creative campaigns to life. Interested in advertising with Bell Media? Contact us today.

The cost of advertising with Bell Media depends on a variety of factors, including your preferred platform, location, type of advertising, and more. For information about the cost of your specific campaign, please get in touch with us. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

Feel free to contact us, and we will work with you to prepare customized advertising solutions that will address your business challenges. Interested in advertising with Bell Media? Contact us today.

Radio advertising comes in many forms, including 30 second commercials, traffic or weather sponsorships, personality endorsements, and promotional concepts. Our team can advise you on which types of radio advertising are best suited for your campaign goals. Interested in advertising with Bell Media? Contact us today.

Our stations broadcast engaging content and serve a variety of listener demographics. To see which stations are available in your local market check out our station map here. Interested in advertising with Bell Media? Contact us today.

The cost of radio advertising with Bell Media depends on many factors, including the station, location, type of advertisement, and more. However, we have solutions to fit budgets both large and small. Interested in advertising with Bell Media? Contact us today.

Radio advertising is a powerful medium that produces significant results, including generating traffic, driving CPG sales, delivering ROI for retail, spurring action, and much more. By advertising on the radio, you can reach local customers on the go throughout the day, including at work, at home, and in their car. Interested in advertising with Bell Media? Contact us today.

People exposed to out-of-home advertising can receive targeted messages on their cell phones. In order to do this, your campaign must include outdoor advertising and mobile advertising. For more information, please contact your account manager.

The majority of Astral’s out-of-home digital products are available on programmatic platforms like Hivestack, Vistar and Campsite. For more information, please contact your account manager.

There is no good answer for that question, because it depends on too many details we need to consider. Some clients will only buy one face well located, some others will prefer to target a specific city, or spread out their campaign across the country. It depends on your budget, on your target, on the city (cities) your campaign takes place in and if you want to do a special project or not. Reach out to your account manager for more information on your specific projects to have a better idea. If you don’t have an account manager, please send us your campaign details to info@astral.com and someone will communicate with you as soon as possible.

Please contact info@astral.com and we will provide information as soon as we can.

COMMB (Canadian Out of Home Marketing and Measurement Bureau) is the national organization for the Canadian out-of-home industry. They are responsible for developing and verifying audience measurement methodologies, providing audience data and planning resources, marketing and communications, government relations and member services. Astral is an active out-of-home member and firmly believes that COMMB methodologies and high standards on the information they provide on audience measurement are accurate and transparent. For more information on COMMB, check out their website.

Out-of-home advertising is omnipresent. You are exposed to outdoor advertising the moment you step out of your home. It is an impactful media when you try to gain awareness and consideration for your brand. COMMB is in charge of providing to all out-of-home Canadian companies circulation on each board across the country. They are in charge of the methodology and all members agreed to it. For each board, they provide an average of cars and pedestrians so we can estimate your campaigns’s appropriately. Each board is different and have its benefits. Our Research and Strategic Insights team created multiple case studies that prove the outdoor advertising efficiency. Ask your account manager for more information or write to us at info@astral.com and we will provide information as soon as possible.

Once you’ve secured your faces with your account manager, you will need to create the files in the right format and send them to us. For more information, please contact our production team at: astralproduction@bellmedia.ca If you don’t have access to a graphic design department, our creativity team can help make your campaign come to life. If you want to use this service, please ask your account manager or contact us at astralproduction@bellmedia.ca

To consult the map of our structures all across Canada, please check our web mapping tool.

Yes, it is possible to combine as many products as you want for the same campaign. However, make sure you have the right visuals for all the different types of structures. For more information, please contact our production team at: astralproduction@bellmedia.ca

The minimum time required before seeing your ad on a digital board is 5 business days from the moment we have the visual in hands, as we need to make sure that it respects the technical specifications. For conventional static boards, we recommend a minimum delay of 15 business days. For all special projects, we ask for a minimum delay of 20 business days. For all additional questions, we recommend that you can contact our production team at: astralproduction@bellmedia.ca

The cost of an out-of-home advertising face depends on a number of details such as location, duration, production costs if applicable, and many more. For more information, please communicate with our team at the address info@astral.com – they will advise according to your specific needs.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

No, it is not necessary to have your own team. We have an in-house creative design team who can build creative campaigns for you. Our team will provide the resources you need to successfully run a digital advertising campaign. Interested in advertising with Bell Media? Contact us today.

We use a variety of reporting tools to measure campaigns, including Google Ad Manager, ComScore, Adobe Experience Cloud, MOAT, and more. These tools allow you to understand your digital ads’ performance throughout your campaign. Interested in advertising with Bell Media? Contact us today.

Bell Media offers digital advertising in a variety of formats. These include display ads, mobile ads, video ads, programmatic ads, native ads, geo-mobile ads, newsletter ads, and more. You can see a full list of our digital advertising formats here. Interested in advertising with Bell Media? Contact us today.

The cost of running a digital advertising campaign depends on many factors, including the website, type of advertisement, and more. However, we have solutions to fit budgets both large and small. Interested in advertising with Bell Media? Contact us today.

Bell Media has over 120 digital brands to fit your needs. You can view a full list of our digital properties here. Interested in advertising with Bell Media? Contact us today.

When you invest in digital advertising with Bell Media, you will benefit from our digital network’s  mass reach and premium content. Our properties reach over 70% of online Canadians across key demographics. We would be happy to help you create a digital advertising campaign tailored to your target audience. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

The cost of running a mobile advertising campaign depends on many factors, including the placement, type of mobile ad, and more. However, we have solutions to fit budgets both large and small. Interested in advertising with Bell Media? Contact us today.

Bell Media offers a variety of mobile advertising formats. You can view a full list of them here. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

Any Bell Media website can host video pre-roll advertising and/or video content. You can view a full list of our digital properties here. Interested in advertising with Bell Media? Contact us today.

The cost of running a video advertising campaign depends on many factors, including the placement, type of video ad, and more. However, we have solutions for all budgets. Interested in advertising with Bell Media? Contact us today.

Bell Media offers a variety of video advertising formats. You can view a full list of these here. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

The cost of programmatic advertising depends on many factors. However, we have solutions for all budgets. Interested in advertising with Bell Media? Contact us today.

With Bell Media, you can bid for impressions using our Private Marketplace (PMP), or guarantee your placement and inventory by purchasing through our Programmatic Guaranteed (PG) product. PMP bidding offers greater scale, while PG offers the security of direct delivery. For more information, you can visit our programmatic advertising page. Interested in advertising with Bell Media? Contact us today.

Programmatic advertising is a type  of digital advertising. It involves using software to automate the delivery of data-driven, targeted, and relevant experiences to customers. Programmatic advertising is highly efficient, and allows  advertisers to reach a specific audience.  Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

The cost of native advertising with Bell Media depends on many factors, including the website, type of native advertisement, and more. However, we can create solutions for budgets both large and small. Interested in advertising with Bell Media? Contact us today.

There are 3 main types of native advertisements that Bell Media offers: custom in-feed, custom in-article, and branded editorial content. Custom in-feed native ads are image-based, and appear on the homepage and “latest news” page of select Bell Media websites. Custom in-article native ads can be image or video-based, and appear within articles. With branded editorial content, you will have the unique opportunity to publish a branded article on Bell Media’s online properties. For more information, you can visit our native advertising page. Interested in advertising with Bell Media? Contact us today.

Native advertising campaigns are available on all of Bell Media’s online properties with article content (except for autofocus – coming soon). For more information, feel free to send us a message using the link below. Interested in advertising with Bell Media? Contact us today.

Native advertising is a highly effective new way to attract consumer attention. With native ads, your creative will match the look, feel, and function of Bell Media’s exceptional content, driving superior results. For more information, you can visit our native advertising page here. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

The cost of running a geo-targeting campaign with Bell Media GeoMobile depends on many factors, including the placement, type of geo-targeted ad, audience, and more. However, we have solutions for all budgets. Interested in advertising with Bell Media? Contact us today.

Geo-targeting technology uses geographic data for insights, targeting, and offline measurement in mobile advertising. Bell Media’s geo-targeting technology is known as GeoMobile. For more information, you can visit our Bell Media GeoMobile page. Interested in advertising with Bell Media? Contact us today.

You can get in touch with us at any time using the link below. A member of our sales team will be happy to assist you and answer any questions you may have. Interested in advertising with Bell Media? Contact us today.

These  components are included in an e-blast campaign with “The Insider”:   Campaign consulting/advice to maximize results Targeted list for campaign Email personalization (as directed by the client) Subject line testing (up to a maximum of four subject lines to be provided by the client) Creative changes (up to 2x) Post-campaign report summary (delivered 5-7 days after deployment) Interested in advertising with Bell Media? Contact us today.

For an e-blast campaign with “The Insider”, we will  need the following items: Creative delivered in .jpg or simple HTML format (SPECS: 600 px by 1200 px) Subject line(s) to be used with the e-blast Destination URL(s) Creative must be delivered 5 business days before campaign start date Interested in advertising with Bell Media? Contact us today.

The cost of running a newsletter advertising campaign with Bell Media varies, depending on many factors. However, the minimum investment is $1,500. Interested in advertising with Bell Media? Contact us today.

Bell Media offers an exclusive opportunity to advertise on our newsletter. The newsletter, titled “The Insider”, has an audience of nearly half a million Canadians. Advertisers can  personalize their message to fit their target audience. For more information, you can visit our newsletter advertising page. Interested in advertising with Bell Media? Contact us today.