The Quebec Lifestyle Channel with the Highest Weekly Reach Among T2+ & A25-54.
Fall 2025 TV Schedule
Enter the inspiring world of home renovation and decoration on Vie. Whether you’re redoing a room, an entire house, or just adding a touch of style to your daily life, our shows offer concrete ideas, expert advice and a large dose of creativity.
Every love story is unique and Vie explores its multiple facets. From challenges, to touching moments, to funny situations, our shows celebrate human bonds and genuine emotions.
On Vie, health is approached in a human, accessible and contemporary way. Our shows tackle a wide range of captivating topics.
Our shows explore family dynamics, from overcoming day-to-day challenges to celebrating precious moments, offering authentic perspectives and a dose of emotion that warms the heart.
The station performs well among women 25-54, with an index of 118. It’s even more overrepresented among women 35-64, with an index of 121 compared to the total TV landscape.
Source: Numeris, French QC, Aug. 26, 2024 to April 20, 2025, Mo-Su 2a-2a, commercial stations, weekly reach, comp. (%) & total TV index
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