Idées payantes


Most people don’t realize how much work there is behind a simple-looking invention. A product can hide sleepless nights, countless trials and errors, and conflicts. Each episode tells the story of the creation of a popular object and the story of its inventor(s). The documentary series focuses on products in our everyday lives: Crocs sandals, Java Jacket coffee cup sleeves and Under Armour technical clothing.


Production Acquisition

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