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The 905 Comes Alive as Nate Ruess Performs during Annual CHUM FM CHRISTMAS WISH BREAKFAST at Living Arts Centre Mississauga, December 11

CHUM 104.5
– CHUM FM’s ROGER & MARILYN host annual fundraising breakfast featuring exclusive solo performance by Grammy® Award-winning Fun front man Nate Ruess –
– CHUM FM WISH BREAKFAST heads from 416 to 905 for first-ever staging of exclusive fundraising event and musical performance in Mississauga –

TORONTO (December 7, 2015) – For the first time in its history, the CHUM FM WISH BREAKFAST decamps from downtown Toronto as 104.5 CHUM FM’s Roger & Marilyn take the annual fundraising event on the road to Living Arts Centre Mississauga (4141 Living Arts Drive) in support of the CP24 CHUM CHRISTMAS WISH. Taking place Friday, Dec. 11 from 5:30-9 a.m., the “fun” in fundraising takes on epic proportions as 104.5 CHUM FM features an exclusive, live performance by Grammy® Award-winning artist Nate Ruess, best known as the lead vocalist of indie pop band Fun. Throughout the sold out event, CHUM FM will collect new, unwrapped toys and financial donations on location, with 100% of the proceeds going to the CP24 CHUM CHRISTMAS WISH. Attendees can enjoy the complimentary continental breakfast provided by the Living Arts Centre Mississauga. “We are excited to bring the CHUM FM WISH BREAKFAST westward to Mississauga for the first time, and look forward to connecting with local listeners at Living Arts Centre Mississauga for a good cause,” said David Corey, Vice-President, Programming, Bell Media Radio. “It’s an honour to welcome this wonderful, philanthropic initiative as it ventures out of Toronto for the first time to broadcast live from the Living Arts Centre Mississauga,” said Rob Hart, Director, Marketing & Communications, Living Arts Centre Mississauga.  “Mississauga is a family oriented community and we encourage the people of Mississauga to do us all proud by lending their support.” Listeners of 104.5 CHUM FM can take part in the campaign, running now through Thursday December 24 at 12 noon ET, by dropping off a new, unwrapped toy or making a financial donation at any RBC branch across the GTA, in the lobby of CP24 and CHUM FM headquarters (299 Queen Street W., Toronto), or at the Wish Warehouse (1366 Blundell Road, Mississauga).

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About the CP24 CHUM Christmas Wish The CP24 CHUM Christmas Wish was originally established in 1966 as CHUM’s Kid’s Crusade Foundation, for the purpose of assisting children in need and children’s charities. In 1973, the name was changed to the CHUM Charitable Foundation in order to broaden the scope of the foundation’s work, including the increase in requests for financial assistance from adults in need. In 2008, the program became known as the CP24 CHUM Christmas Wish. For more details on CP24 CHUM Christmas Wish, please visit www.thewish.ca.

About Bell Media Radio

Bell Media Radio is Canada’s top-ranked radio broadcaster, with 106 licensed radio stations in 54 markets across Canada, including Virgin Radio, Canada’s #1 ranked contemporary hit radio network, along with top brands TSN, NRJ, CHUM FM, Rouge fm, and QMFM. Recognizing the diversity of each market it serves, Bell Media Radio has a strong reputation for providing exemplary service to these communities and is a leader in innovative programming. In addition to music, news, weather, and sports, listeners also tune in for information on local politics, events, entertainment, and other community issues. Across Canada, Bell Media Radio is the largest radio provider and is ranked first in people reached and hours tuned.

 

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Patricia Garcia

Manager, Communications

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CHUM 104.5

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