Bell Media Celebrates World Television Day, Thursday

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TORONTO (November 20, 2013) – The shooting of JFK. The coronation ofQueen Elizabeth II. Who shot JR? The series finale of CORNER GAS. The Challengerdisaster. Men’s and Women’s Olympic hockey gold. Television moments unitingviewers in awe, joy, and sorrow, and sharing feelings of enlightenment and sheerentertainment. Bell Media proudlycelebrates the 17^thAnnual World Television Day on Thursday, Nov. 21, with comprehensive,cross-platform coverage highlighting the undeniably powerful impact oftelevision in enriching our collective consciousness and cultural fabric.

An initiative set in place by the United Nations in 1996, #WorldTVDayrecognizes the role of television in helping shape moderndemocracy, freedom of expression, and cultural diversity.

Bell Media extends its commitment to serving Canadian audiences on WorldTelevision Day by joining the synchronized efforts of broadcasters around theworld raising public awareness around the key role of television. All dayThursday, Bell Media’s diverse range of television properties will air theofficial World Television Day public serviceannouncement, shining the spotlight on the role of TV in shaping modernsociety and emphasizing its crucial contribution to entertainment as well asinternational politics, the economy, and education.

“The role of television far eclipses the notion of providing fodder forwater cooler conversations – TV is woven into every aspect of life andculture,” said KevinCrull, President, Bell Media. “From arts and entertainment, music and science,to history, sports, documentaries, and news, television is a binding force thatbrings people together, and ultimately serves as a beacon for freedom ofexpression and cultural diversity. We are gratefully honoured to play a role inthis transcendent medium and deliver on our mandate to entertain, inform,inspire, and engage our audiences.” 

Cross-platform highlights of the day’s festivities kick off first thingin the morning with segments on CANADA AM, CP24, and BNN,and continues throughout the day on CTV News Channel, CTV NEWS TORONTO, THESOCIAL, ETALK, MTV NEWS, E!, TheLoop.ca, Discovery, INNERSPACE, and The MovieNetwork.

Highlights fromBell Media’s extensive roster of programming in support of World Television Dayon Thursday, Nov. 21 includes:

INNERSPACE – 6 p.m. ET on SPACE

INNERSPACE hosts Ajay Fryand MorganHoffman discuss how television contributed to genre fandemonium.

DAILYPLANET – 7 p.m. ET on Discovery

DAILY PLANET co-hostsDan Riskin and Ziya Tong celebrate WorldTelevision Day with a special segment looking at the “Top 10 Greatest Televised Science Moments” thathave inspired viewers and changed the world, including Neil Armstrong’s 1969walk on the moon, Felix Baumgartner’s world record 39 km skydive from the edgeof space, and the eerie first ROV images from Titanic on the oceanfloor.

The Loop.ca – ‘Showbiz’ TV section will include an explainer of what World TelevisionDay is, and will lend social media support on both TheLoop.ca and TV GuideCanada.

The Movie Network – MOVIE ENTERTAINMENT’sTeri Hart offers up Teri’s POV on the Movie Entertainmentpage, with a personal look at the enormous impact of television from anentertainment perspective.

WorldTelevision Day boldly underscores Bell Media’s commitment todelivering broadcast content to educate, engage, inform and inspire Canadiansfrom coast-to-coast.

About Bell Media

Withpassion and an unrelenting commitment to excellence, Bell Media creates contentand builds brands that entertain, inform, engage, and inspire audiences throughthe platforms of their choice. Bell Media is Canada’s premier multimediacompany with leading assets in television, radio, out-of-home advertising, anddigital media. Bell Media owns 30 local television stations led by CTV,Canada’s #1 television network; 34 specialty channels, including TSN and RDS,Canada’s most-watched specialty channels in English and French; four pay TVservices, including The Movie Network and Super Écran; and is managingshareholder of premium pay-per-view service Viewers Choice Canada. Bell Mediais also Canada’s largest radio broadcaster, with 107 licensed radio stations in55 markets across Canada. Bell Media owns Astral Out-of-Home, one of Canada’smost dynamic and innovative out-of-home advertising companies. Bell Media alsooperates more than 200 websites, delivers TV Everywhere with its innovative GOvideo streaming services, including TMN GO and Bravo GO, and owns DomeProductions Inc., a multi-platform production company. Bell Media is part ofBCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

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For moreinformation:

Patricia Garcia, Bell Media, 416.384.2645 or patricia.garcia@bellmedia.ca

ChristySullivan, CTV and CTV Two, 416.384.3624 or Christy.sullivan@bellmedia.ca