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Bell Media, FIBA, and Canada Basketball Announce New Multi-Year Media Rights Agreement

TSNRDS
– TSN and RDS become the exclusive home for the FIBA WOMEN’S BASKETBALL WORLD CUP 2026 and FIBA BASKETBALL WORLD CUP 2027, as well as qualification events, and more –

TORONTO (October 6, 2025) – Bell Media announced today a multi-year partnership with both FIBA and Canada Basketball which provides TSN and RDS with exclusive access to the upcoming FIBA Basketball World Cups for both women and men, in addition to the rights for other premium FIBA and Canada Basketball events.   With Canada’s national teams continuing to rise in prominence and more Canadian players in the spotlight, the new agreement sees TSN and RDS bring fans across the country complete access to multiple marquee international events. As the networks follow all the action, additional coverage is available through TSN and RDS’s digital and social media platforms.   As part of the new agreement with FIBA, TSN and RDS secure broadcast and streaming rights to the following events, including all Team Canada matchups: 
  • FIBA WOMEN’S BASKETBALL WORLD CUP 2026 QUALIFYING TOURNAMENT in March 2026 
  • FIBA BASKETBALL WORLD CUP 2027 QUALIFIERS across six windows commencing in November 2025, with Team Canada’s biggest stars set to feature in July and August 2026 
  • FIBA WOMEN’S BASKETBALL WORLD CUP 2026, live from Germany in September 2026 
  • FIBA BASKETBALL WORLD CUP 2027, live from Qatar in August and September 2027 
Through the Canada Basketball agreement, TSN and RDS will broadcast GLOBL JAM, an annual showcase invitational event featuring the best under-23 men’s and women’s basketball teams from around the world.  “With more star Canadian players competing at basketball’s highest levels than ever before, this multi-year agreement gives TSN and RDS the opportunity to showcase these incredible athletes as they make their mark on the game’s international stage,” said David Bross, Executive Director, Sports Programming, Legal and Business Affairs, Bell Media. “The agreement also expands the slate of basketball coverage across TSN and RDS, providing globally focused tournaments that will continue to inspire the next generation of players and fans.”  “We are thrilled to have established a new exclusive broadcast partnership with Bell Media,” said Frank Leenders, Director General of FIBA Media and Marketing Services. “It’s a tremendous opportunity to showcase elite-level basketball even more actively to fans, and this will continue to help with increasing the popularity of the sport in Canada itself, while also fueling FIBA’s key aim of growing the sport globally. Deepening and broadening the reach of basketball in Canada, fans will be able to access the highest level of FIBA competitions and regularly watch the biggest names in basketball on TSN and RDS.”  “At Canada Basketball, we have a clear winning ambition – to be the best in the world and the best for Canada,” said Michael Bartlett, President and CEO of Canada Basketball. “With this partnership between Bell Media and FIBA, we are strengthening the connection between our teams and the millions of Canadians who are inspired by them, as we amplify the stories that define who we are, on the court and off — resilient, competitive, and proudly Canadian.”  The agreement further solidifies TSN as the home of basketball in Canada. The network’s slate of basketball coverage includes the Toronto Raptors, the NBA Playoffs culminating with the NBA FINALS, and complete coverage of the women’s and men’s NCAA MARCH MADNESS. 

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About Canada Basketball 

Canada Basketball is the national governing body for the sport, recognized by the International Basketball Federation (FIBA) and the Government of Canada. A not-for-profit organization, Canada Basketball leads the growth and development of the game at all levels, from grassroots participation to high performance international competition, including the development of athletes, coaches, and officials across the country, in alignment with its provincial and territorial sport organizations. The organization strives for excellence on the world stage while serving the best interests of Canada by making basketball safer, more accessible, more equitable, and more impactful in communities coast-to-coast-to-coast. Canada’s Senior Women’s, Men’s, and 3×3 National Teams, along with its age-group programs, proudly represent the nation in international play, competing with the best in the world. 

 

About FIBA 

FIBA (fiba.basketball) – the world governing body for basketball, is an independent association formed by 212 National Basketball Federations throughout the world. It is recognized as the sole competent authority in basketball by the International Olympic Committee (IOC). 

For further information about FIBA, visit fiba.basketball and about.fiba.basketball or follow FIBA on Facebook, X, Instagram, LinkedIn and YouTube. 

 

About Bell Media 

Bell Media is Canada’s leading media and entertainment company with a portfolio of assets in premium video, audio, out-of-home advertising, and digital media. This includes Canada’s most-watched television network, CTV; the largest Canadian-owned video streamer, Crave, with a premium add-on to include STARZ; a powerful suite of specialty channels; the most-trusted news brand, CTV News; Canada’s cross-platform sports leaders, TSN and RDS; leading out-of-home advertising network, Astral; Québec’s fast-growing conventional French-language network, Noovo; the country’s leading radio and podcast app, iHeartRadio Canada; and a range of award-winning original productions, brands, and services. As a content leader and partner in Sphere Media, Sphere Abacus, Montréal’s Grande Studios, and Dome Productions, one of North America’s leading production facilities providers, Bell Media is committed to keeping Canadians entertained and informed.  

Bell Media also offers best-in-class technology, marketing, and analytics support through Bell Marketing Platform, an omnichannel self-serve platform which includes Bell Audience Manager, Strategic Audience Management (SAM), and Bell Attribution Insights, in addition to advanced advertising solutions, including Live Connected TV and ads on Crave. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. 1 Learn more at BellMedia.ca. 

1 Based on total revenue and total combined customer connections. 

Contact

Rob Duffy

TSN – TSN – CTV News – CTV News Channel – CP24 – BNN Bloomberg – iHeartRadio

Manager, News, Radio, & Sports

Kat Ballam

TSN – CTV News – CP24 – BNN Bloomberg – iHeartRadio

Communications Officer, News, Radio, & Sports

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