Matthew Almeida
CTV – CTV2
** Media Note ** Download new photography for ETALK at BellMediaPR.ca
(L-R) ETALK’s Liz Trinnear, Traci Melchor, Lainey Lui, Ben Mulroney, Danielle Graham, Jessi Cruickshank, and Devon Soltendieck
ETALK AT TIFF: The Canada Party at TIFF 2015 & The Canadian Filmmakers’ Party This year, ETALK is a sponsor of The Canadian Film Fest and The Directors Guild of Canada’s “The Canada Party at TIFF 2015” event on Sept. 13, with an exclusive lounge inside the party and red carpet access to the stars and film industry’s elite. ETALK also gives viewers exclusive access to the 10th annual Canadian Filmmakers’ Party happening on Sept. 9, hosted by ETALK Anchor Ben Mulroney, Jason Priestley (CALL ME FITZ), and Zoie Palmer (DARK MATTER). ETALK is a co-sponsor of the party with The Spoke Club and The Academy of Canadian Cinema & Television (ACCT). ETALK AT TIFF on Fibe TV1 For the first time, on Fibe TV1, viewers will also be taken behind-the-scenes at TIFF as ETALK’s hosts and producers give viewers a glimpse of all the behind-the-scenes action, and what it takes to cover one of the world’s biggest film festivals. From exclusive interviews to parties and red carpet events, this two-part documentary-style ETALK at TIFF special will be available as of Sept. 25 only on Fibe TV, channel 1. ETALK Sephora Lounge As viewers always expect, the ETALK team will continue to host A-list celebrities from the ETALK Sephora® Lounge at the InterContinental Toronto Centre Hotel, where stars can help themselves to beauty products courtesy of Sephora plus other swag. ETALK on Social Media For a third year in a row, ETALK partners exclusively with Twitter Canada to bring behind-the-scenes content to film fans worldwide. Located in the ETALK Sephora® Lounge throughout the duration of the festival, The Twitter Mirror delivers a unique perspective on TIFF excitement that allows stars to Tweet autographed selfies directly from the lounge, using the hashtag #etalkTIFF. ETALK will also live tweet each 7 p.m. ET broadcast on CTV every day of the festival, including the latest festival headlines and Instagram photos from red carpets, parties, and celebrity sightings. Fans can follow ETALK on Twitter (@etalkCTV) and Instagram (@etalkCTV) with the hashtag #etalkTIFF, as well as on Facebook (facebook.com/etalkCTV) and Snapchat (etalk_CTV). ETALK Ice Cream Truck ETALK’s branded ice cream truck is also back – helping festival goers keep cool with free ice cream. Stationed at the Ritz-Carlton Hotel in downtown Toronto and other locations within the downtown core, ETALK is expected to hand out 15,000 ice cream cones to fans during the festival who follow and interact with ETALK over social media. Ice cream cone wrappers will also contain prize giveaways such as branded ETALK swag. Follow ETALK on Twitter (@etalkCTV) for updates on ETALK’s ice cream truck locations and to obtain a ticket for a free cone. TIFF on etalk.ca An essential online destination, etalk.ca is also home to exclusive TIFF coverage, including extended celebrity interviews, photos, breaking festival news, fashion roundups, and live streams of red carpet premieres and press conferences. The star-packed hub will also be home to additional video content leading up to the Festival, including a series of new web segments titled “Fit for TIFF,” featuring 10 different workout routines with Ben Mulroney. From Kettlebell to boxing and Lagree Fitness, one routine will be posted daily leading up to the Festival (Sept. 1-10), as Ben showcases viewers how to train for TIFF. With names like Jake Gyllenhaal, Johnny Depp, Rachel McAdams, Sandra Bullock, Jessica Chastain, Matt Damon, Ryan Reynolds, Julianne Moore, Ellen Page, Eddie Redmayne, Naomi Watts, Kate Winslet, and many more expected to hit TIFF, etalk.ca is bound to be an online destination during the Festival. Reaching 4.2 million viewers every week on CTV, ETALK is averaging 553,000 P2+ viewers this summer, 56% ahead of ET CANADA (354,000), and 10% ahead of ENTERTAINMENT TONIGHT (505,000). ETALK’s most-watched episode this summer brought in an overnight audience of 757,000 P2+ viewers on Aug. 4. The program’s average weekly reach on CTV, CTV Two, and E! is 6.1 million viewers combined. Viewers can catch up on highlights of ETALK following the television broadcast on etalk.ca and the CTV GO app. SOCIAL MEDIA LINKS: Twitter: @BellMediaPR @CTV_PR @CTV_Television @etalkCTV Ben Mulroney – @BenMulroney Danielle Graham – @DanielleGraham Lainey – @LaineyGossip Traci Melchor – @stayfabulous Devon Soltendieck – @DSoltendieck Liz Trinnear – @LizTrinnear Jessi Cruickshank – @JESSI Facebook: facebook.com/ctv Instagram: @etalkCTV Hubub: etalk SnapChat: etalk_CTVAbout ETALK
Hosted by Anchor Ben Mulroney, with Co-Anchor Danielle Graham, Senior Correspondents Lainey Lui and Traci Melchor, Senior Reporter Devon Soltendieck, Reporter Liz Trinnear, and L.A. Correspondent Jessi Cruickshank, ETALK is the #1 most-watched entertainment newsmagazine in Canada. From the OSCARS® and the EMMY® Awards, to the GOLDEN GLOBE®, and JUNO Awards, ETALK is front-and-centre, delivering up-to-the-minute news in film, television, music, and more. Celebrating both home-grown talent and international stars, ETALK became the first daily Canadian entertainment newsmagazine when it launched in 2002. ETALK is produced by Bell Media Production, and Morley Nirenberg is Director of Production and Executive Producer. Nanci MacLean is Vice-President, Bell Media Production. Mike Cosentino is Head, Programming, CTV Networks and CraveTV. Randy Lennox is President, Entertainment Production and Broadcasting, Bell Media. More information about ETALK can be found at etalk.ca, as well as on Facebook and @etalkCTV.
About CTV
CTV is Canada’s #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada’s most-watched television network for the past 13 years in a row. CTV is a division of Bell Media, Canada’s premier multimedia company with leading assets in television, radio and digital. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. More information about CTV can be found on the network’s website at ctv.ca.
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