CTV News Launches New, Improved, and Fully Interactive CTV MYNEWS App

To tweet this release: http://bit.ly/19owgkK 

TORONTO (October 21, 2013) – CTV News marks another first for Canadian news with its new CTV MYNEWS app and enhanced MYNEWS network. Currently available on iOS devices and later this year on Android devices, the app encourages viewers across the country to “See it, Shoot it, Send it” by becoming a member, creating an online profile, and submitting photos and video of breaking news content as it happens.

Building on the considerable resources of dedicated CTV News viewers, MYNEWS serves as an additional news source for CTV News as members’ content may be used to round out local and national news reports. In addition, MYNEWS acts as a forum for members to provide a real-time perspective of the news as it happens, comment on other members’ content, and connect with each other via Facebook.

CTV’s MYNEWS network is a departure from other citizen journalism portals that rely on traditional phone and e-mail submissions as it allows members to curate and personalize their submissions. The MYNEWS network now also allows larger file uploads and incorporates push alerts, a media map, and geolocation, as well as a gamified points system that rewards participants for completing assignments in their geographical area, allowing them to increase their visibility by moving up on the MYNEWS leaderboard.

“As Canada’s #1 news organization, we are committed to enhancing the dialogue we have with our dedicated viewers across the country and across all platforms,” said Wendy Freeman, President, CTV News. “MYNEWS extends our ability to deliver breaking news using emerging technologies, and increases the engagement we have with our viewers.”

This week, CTV News Halifax offered a tutorial on the steps viewers may follow to participate in the news gathering process using the CTV MYNEWS app.

Since 2008, CTV MYNEWS has built a network of more than 45,000 users and generated more than 14 million page views.

The MYNEWS website and mobile app are powered by Filemobile‘s User-Generated News solution.

About CTV News

CTV News is Canada’s most-watched news organization both locally and nationally and has a network of national, international and local news operations. CTV News operations include CTV NEWS CHANNEL, BNN – Business News Network, CP24 and information programming, including CTV NATIONAL NEWS WITH LISA LAFLAMME, CTV NATIONAL NEWS WITH SANDIE RINALDO, CANADA AM, W5, POWER PLAY and QUESTION PERIOD. With a perspective that is distinctly Canadian, CTV News brings Canadians the international and domestic news stories of the day and is the #1 news organization in Canada.

– CTV –

For More Information:

Mark Sikstrom, Bell Media, 416.384.7512 or mark.sikstrom@bellmedia.ca

Patricia Garcia, Bell Media, 416-384-2645 or patricia.garcia@bellmedia.ca