Elysia Ferreira
Bell Media
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CTV Presents ETALK: A BELL LET’S TALK DAY SPECIAL, Hosted by Tyrone Edwards, January 26
– The special dives in to the deeply personal world of mental health as host Tyrone Edwards connects with leaders, professionals, and celebrities committed to the movement to destigmatize and address mental illness –
TORONTO (January 21, 2022) – CTV announced today an all-new special from Bell Media Studios, ETALK: A BELL LET’S TALK DAY SPECIAL, hosted by ETALK’s Tyrone Edwards, premiering Wednesday, Jan. 26 at 6:30 p.m. ET/PT on CTV, CTV.ca, the CTV app, and streaming on Crave.
Two years into the COVID-19 pandemic, upholding mental health continues to be a priority for Canadians. In ETALK: A BELL LET’S TALK DAY SPECIAL, Edwards explores the stigma, struggles, and triumphs surrounding the mental health issues many Canadians experience. The 30-minute special features discussions with Canadian professionals and personalities, including actress Amanda Brugel, singer/songwriter Theo Tams, and CANADA’S DRAG RACE Season 2 winner Icesis Couture, who share their individual journeys with mental health. Other notable guests include a conversation with Mary Deacon, Chair of Bell Let’s Talk.
ETALK: A BELL LET’S TALK DAY SPECIAL continues the crucial conversation about the importance of mental health, featuring themes of diversity and inclusion, as well as highlighting the message that identifying, destigmatizing, and communicating are the first steps to healing.
On Bell Let’s Talk Day, Bell donates 5 cents to Canadian mental health programs for every applicable text, local or long distance call, tweet or TikTok video using #BellLetsTalk, every Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter and YouTube view of the Bell Let’s Talk Day video, and every use of the Bell Let’s Talk Facebook frame or Snapchat lens. All at no cost to participants beyond what they would normally pay their service provider for online or phone access.
For additional Bell Let’s Talk Day programming, visit The Lede.ca here.
ETALK: A BELL LET’S TALK DAY SPECIAL is produced by Bell Media Studios. Executive Producers are Manny Groneveldt and Jennifer Morrison. Dave Daigle is Vice-President, Local TV, Radio, and Bell Media Studios. Karine Moses is Senior Vice-President, Content Development and News and Vice-Chair, Québec. Wade Oosterman is President, Bell Media and Vice-Chair, BCE and Bell.
About Bell Let’s Talk
The largest-ever corporate commitment to mental health in Canada, Bell Let’s Talk is focused on 4 key action pillars – Anti-stigma, Care and Access, Research and Workplace Leadership -and is part of Bell for Better. Since its launch in 2010, Bell Let’s Talk has partnered with more than 1,300 organizations providing mental health services throughout Canada, including hospitals, universities, local community service providers and other care and research organizations. To learn more, please visit Bell.ca/LetsTalk.
About CTV
CTV is Canada’s #1 television brand. CTV provides unparalleled entertainment programming across two broadcast television networks; a powerful suite of specialty channels including CTV Comedy Channel, CTV Drama Channel, CTV Life Channel, and CTV Sci-Fi Channel; and digital channels CTV Throwback and CTV Movies, streaming on demand from CTV.ca and the CTV app. CTV has been Canada’s most-watched television network for the past 20 years in a row and features a wide range of sports and information programming, including CTV News, Canada’s highest-rated national and local newscasts. CTV’s parent company is Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and out-of-home advertising.
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