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CTV, TSN, and RDS Announce Exclusive, Multi-Year Media Rights Agreement with THE MASTERS

CTVTSNRDS
– Weekend rounds of THE MASTERS to air on CTV, Canada’s most-watched television network; opening rounds to air on TSN –

– RDS to deliver complete French-language coverage of golf’s first major of the season –

– TSN’s five national feeds to deliver expanded television content throughout THE MASTERS, including Amen Corner, Holes 15 and 16, Featured Groups, and more –

The Masters jordan-spieth

TORONTO (December 15, 2015) – CTV, TSN, and RDS announced today a new and comprehensive media rights agreement with Augusta National Golf Club to become the exclusive Canadian broadcasters of THE MASTERS. Beginning with the 80th edition of the Tournament in April 2016, full coverage of the third and final rounds of THE MASTERS will now be broadcast on CTV, Canada’s most-watched television network.

THE MASTERS becomes the latest major addition to CTV’s slate of marquee event programming, joining the SUPER BOWL, FIFA World Cup™, THE ACADEMY AWARDS, THE GOLDEN GLOBE AWARDS, THE JUNO AWARDS, and more. “THE MASTERS is a timeless sporting tradition, and a major component of our coverage of the biggest championship events in sports,” said Stewart Johnston, President of TSN. “We are thrilled to work alongside the Augusta National team on this new, expanded partnership as we leverage Bell Media’s wide-ranging suite of programs and platforms to make our exclusive Canadian coverage of THE MASTERS bigger than ever before.” The new agreement will see TSN expand its broadcast window to start at 11 a.m. ET each day, offering multiple viewing options for THE MASTERS across TSN’s five national feeds leading into the traditional broadcast window. This new expanded coverage, which was previously available on digital platforms only, includes Amen Corner, Holes 15 and 16, Featured Groups, and more. “TSN’s five national feeds are built to offer more sports and more choice to our subscribers, and this new partnership with THE MASTERS is a perfect fit for our five-feed strategy,” said Shawn Redmond, Vice-President of Programming, TSN. “Our expanded coverage will allow fans to watch live action from THE MASTERS earlier in the day, with the unique TSN benefit of being able to choose from multiple viewing options. This is a big win for golf fans and TSN subscribers.” The new agreement features complete Canadian coverage of THE MASTERS across CTV, TSN, and RDS platforms, and features the following highlights:
  • The third and final rounds of THE MASTERS broadcast on CTV
  • The Par 3 Contest and first two rounds of THE MASTERS broadcast on TSN
  • Complete French-language coverage of the tournament on RDS
  • TSN offers multiple viewing options across its five national feeds, including Amen Corner, Holes 15 and 16, Featured Groups, and more
  • TSN subscribers will benefit from an expanded broadcast window, with live coverage beginning at 11 a.m. ET each day
  • A comprehensive suite of digital assets for CTV, TSN, RDS, and Bell Media platforms
Today’s announcement further underscores Bell Media’s commitment to bringing Canadians comprehensive access to the biggest events in sports, while solidifying TSN and RDS as the home of golf’s marquee championship events, with a slate that includes all four of golf’s Majors – THE MASTERS, U.S. OPEN, THE OPEN CHAMPIONSHIP, and the PGA CHAMPIONSHIP, as well as the RYDER CUP, PRESIDENTS CUP, and a series of PGA TOUR events.

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About CTV

CTV is Canada’s #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada’s most-watched television network for the past 14 years in a row. CTV is a division of Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. More information about CTV can be found on the network’s website at CTV.ca.

About TSN

TSN is Canada’s Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, TSN delivers world-class content across its industry-leading platforms including five national television feeds, TSN.ca, TSN GO, and TSN Radio stations across the country. With more championship events than any broadcaster in the country, TSN’s roster of live sports programming includes the Grey Cup, IIHF World Junior Championship, Hockey Canada events, CFL, NFL, NBA, MLS, Toronto Maple Leafs, Ottawa Senators, Winnipeg Jets, Season of Champions Curling, FIFA World Cup, UEFA Euro 2016, MLB, Barclays Premier League, Golf’s Majors, NASCAR, F1, Grand Slam Tennis, NCAA March Madness, and Skate Canada and Rugby Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

About RDS

RDS is Canada’s French-language sports broadcasting leader and Québec’s #1 specialty network. In addition to its world-class content delivered across multiple platforms, including RDS, RDS2, RDS Info, RDS.ca and RDS GO, RDS offers the broadest portfolio of French-language sports programming in the world. Official broadcaster of the Montreal Canadiens and the Ottawa Senators, CFL and Grey Cup, NFL and Super Bowl, MLS and MLS Cup, MLB and World Series, Olympic Games until 2026, FIFA World Cup until 2022 and EURO 2016, UEFA Europa League and Champions League, exclusive French-language broadcaster of the Montreal Alouettes, F1®, and the Tour de France, RDS’s slate of channels present more than 4,000 hours of live programming each year, including Montreal Impact soccer, UFC, the IIHF World Junior Championship, St. John’s IceCaps hockey, NASCAR, PGA Tour golf including all four majors, ATP tennis including all four Grand Slam tournaments, Barclays Premier League, Seasons of Champions Curling and Skate Canada events. RDS is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

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