ETALK is Canada’s Most-Watched Entertainment News Show for the 15th Year in a Row

With Numeris data for the full 2016-17 broadcast year now complete, ETALK has finished the broadcast year as the most-watched entertainment news program for the 15^th year in a row. Averaging 538,000 viewers, ETALK is most-watched among total viewers with a 30% advantage over its next closest competitor. ETALK is also ahead of the competition by double-digits among all key adult demos and all females – including the coveted millennial demos, A18-34 (+60%) and F18-34 (+69%). On average, ETALK reaches 18% of Canadians (6.4 million total viewers) each week across Bell Media. In its primetime timeslot on CTV alone, it reaches more viewers than any other entertainment news strip (3.9 million viewers each week or 11% of Canadians).

Program	Ind.2+	A18-34	A18-49	A25-54	F2+	F18+	F18-34	F18-49	F25-54
ETALK	538	81.3	147.8	169.5	306.1	286.1	42.5	78.2	94.2
ET Canada	414.3	50.9	124.2	150.3	247.9	225	25.2	73.7	94.9
ETALK vs. ET Canada	123.7	30.4	23.6	19.2	58.2	61.1	17.3	4.5	-0.7
ETALK vs. ET Canada	+30%	+60%	+19%	+13%	+23%	+27%	69%	6%	-1%