Kansas City Chiefs’ Thrilling Comeback Victory in SUPER BOWL LVII Attracts 8.6 Million Viewers on CTV, TSN, and RDS

– Average audience for SUPER BOWL LVII grows 6% compared to last year –
– 45% of Canada’s population watched some part of SUPER BOWL LVII, as Patrick Mahomes captured his second Vince Lombardi Trophy and SUPER BOWL MVP –
– Audiences for SUPER BOWL LVII peaked at 11.8 million viewers during Rihanna’s show-stopping Apple Music Super Bowl LVII Halftime Show –
– Combined live streaming audiences grow 26% compared to last year, as TSN and RDS attract the networks’ most streams for any SUPER BOWL on record –

Tags: @CTV_PR, @CTV, @TSN_Sports

TORONTO (February 13, 2023) – Patrick Mahomes and the Kansas City Chiefs’ thrilling comeback victory over Jalen Hurts and the Philadelphia Eagles in SUPER BOWL LVII attracted an average audience of 8.6 million viewers on CTV, TSN, and RDS, an increase of 6% compared to the 2022 game, according to preliminary data from Numeris. Overall, 17.3 million unique Canadian viewers, or 45% of Canada’s population, tuned in to watch some or all of the epic, back-and-forth shootout in the NFL’s championship game. Audiences peaked at 11.8 million viewers at 8:40 p.m. ET during Rihanna’s show-stopping Apple Music Super Bowl LVII Halftime Show. SUPER BOWL LVII ranks as Canada’s most-watched broadcast of the 2022/23 broadcast season to date, and was the #1 program of the day on Sunday, with CTV and TSN becoming the most-watched networks in Canada, respectively. Combined live streaming viewership of SUPER BOWL LVII grew by 26% compared to last year, with the game attracting the most streams of any SUPER BOWL on record for TSN and RDS. TSN’s extensive social media content around SUPER BOWL LVII captivated fans throughout the weekend, garnering more than 3 million engagements and 28 million views on TikTok, in addition to more than 1.6 million impressions on Instagram, and 1.1 million impressions on Twitter. Bell Media’s CTV, TSN, and RDS are the exclusive television broadcast partners of the NFL in Canada. Source: Numeris, Total Canada, P2+, CTV Total Program Data, RDS Daypart 18:40-22:23. Preliminary data subject to change.

About CTV
CTV is Canada’s #1 television brand. CTV provides unparalleled entertainment programming across two broadcast television networks; a powerful suite of specialty channels including CTV Comedy Channel, CTV Drama Channel, CTV Life Channel, and CTV Sci-Fi Channel; and digital channels CTV Throwback and CTV Movies, streaming on demand from CTV.ca and the CTV app. CTV has been Canada’s most-watched television network for the past 21 years in a row and features a wide range of sports and information programming, including CTV News, Canada’s highest-rated national and local newscasts. CTV’s parent company is Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and out-of-home advertising.

About TSN
TSN is Canada’s Sports Leader and provides world-class content across its industry-leading platforms including five national television feeds, TSN+, TSN.ca, TSN Radio stations, and the TSN app, featuring 5G capabilities. With a broad portfolio of multimedia sports assets, TSN delivers more championship events than any broadcaster in the country. The network’s deep and diverse roster of live sports programming includes the Grey Cup, IIHF Women’s Worlds, Men’s Worlds, and World Junior Championship, Spengler Cup, Hockey Canada events, CFL, NFL, NBA, MLS, Toronto Maple Leafs, Ottawa Senators, Montreal Canadiens, Winnipeg Jets, Season of Champions Curling, FIFA World Cup™, UEFA EURO, MLB, Golf’s Majors, Grand Slam Tennis, NASCAR, F1, IndyCar Series, CHL, and NCAA March Madness. TSN is part of Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. More information about TSN is available at TSN.ca.

About RDS
RDS is Canada’s French-language sports broadcasting leader. In addition to its world-class content delivered across multiple platforms, including RDS, RDS2, RDS Info, RDS Direct, RDS.ca and the RDS app, RDS offers the broadest portfolio of French-language sports programming in the world. Official broadcaster of the Montreal Canadiens and the Ottawa Senators, CFL and Grey Cup, NFL and Super Bowl, MLB and World Series, NBA and the NBA Finals, Olympic Games until 2024, FIFA World Cup until 2026, exclusive French-language broadcaster of the Montreal Alouettes, Laval Rocket, Formula 1, RDS’s slate of channels present more than 4,000 hours of live programming each year, including UFC, the IIHF Ice Hockey World Championship and World Junior Championship, NASCAR, PGA Tour golf including all four majors, ATP tennis, all four Grand Slam tournaments and Season of Champions Curling. RDS comes from Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. More information about RDS is available at RDS.ca.