Major Brands Sign On for TSN’s Coverage of This Sunday’s 103rd GREY CUP presented by Shaw

TORONTO (November 25, 2015) – With days to go until the 103^rd GREY CUP presented by Shaw, TSN today announced its lineup of broadcast sponsors for the biggest annual party in Canada – once again ranking as a hot property for Canadian advertisers. This year’s CFL championship game featuring the Edmonton Eskimos vs. the Ottawa Redblacks airs live from Winnipeg’s Investors Group Field on Sunday, Nov. 29 at 6 p.m. ET. Shaw, Nissan, GMC, and Wendy’s are among the major brands that have signed on as sponsors of TSN’s broadcast coverage of the 103^rd GREY CUP presented by Shaw.

• Shaw – Presenting sponsor
• Nissan – Quarter Sponsor; Grey Cup Halftime Show sponsor; Grey Cup Pre-Game Show sponsor; GREY CUP SATURDAY sponsor
• GMC – Quarter Sponsor; Coach’s Playbook with Paul LaPolice Sponsor; Game Ball Sponsor
• Wendy’s – Quarter Sponsor; Live at the Half Sponsor
• Sirius XM – 2015 Grey Cup Kickoff Show Sponsor
• Kal Tire – Grey Cup Celebration Post-Game Sponsor; Closed captioning Sponsor

“The GREY CUP  is more than just Canada’s biggest annual sporting event – it’s one of the most-coveted advertising platforms in the country,” said Stewart Johnston, President, TSN. “We’re thrilled to welcome so many great brands on board as we showcase the big game to fans across the country.” All major broadcast sponsors of the 103^rd GREY CUP presented by Shaw will be featured extensively during TSN’s pre-game and in-game coverage on Sunday. In addition to broadcast sponsors, Mark’s has signed on as the National Title Sponsor of TSN Radio’s Grey Cup Radio Network – extensively promoting the retailer across 25 Canadian radio stations from coast to coast to coast.