MuchMusic’s INTIMATE AND INTERACTIVE Featuring GAYLE Streams April 25, Exclusively on TikTok

TORONTO (April 19, 2022) – MuchMusic announced today that singer/songwriter GAYLE is confirmed as the next artist featured on INTIMATE AND INTERACTIVE. Streaming Monday, April 25 at 6 p.m. ET exclusively on MuchMusic’s TikTok profile, @much, GAYLE sits down with VJ Sadé Powell for an interview, takes fan questions, and gives a live acoustic performance of her viral TikTok hit and Billboard Hot 100 chart topper, “abcdefu.”

INTIMATE AND INTERACTIVE featuring GAYLE was shot earlier this month in MuchMusic’s all-new studio space at Bell Media HQ in Toronto. The all-new creator studio will be home to exclusive in-person artist-led events in front of an audience and is fully equipped for seamless brand integration opportunities– from green screen, to a gaming area, and a live music, streaming, and podcast recording space. With almost one million followers and 15 million likes on TikTok, GAYLE went viral with her feisty kiss-off anthem “abcdefu,” which was inspired by a break-up. With more than 350 million streams and 2.5 million video creates on the platform, GAYLE performed the song on television for the first time ever on THE TONIGHT SHOW WITH JIMMY FALLON in January and has gone on to amass over 1 billion streams worldwide. Recently, GAYLE released her newest EP titled “a study of the human experience volume one,” which features new songs about love, friendships, and heartbreaks from her adolescent years. The revived MuchMusic is once again the conduit to frenetic fan energy and engagement for audiences across the country, 24/7 across multiple digital and social platforms. Since the brand’s relaunch last year, in partnership with TikTok, MuchMusic has reached a staggering 1.4 million followers on the platform. The new generation of VJs have firmly established themselves within the music industry, landing one-on-one interviews with some of popular music’s biggest superstars and up-and-comers including Alessia Cara, Camilla Cabello, Jack Antonoff, Tate McRae, Roy Woods, and Coi Leray, the first featured artist for rebooted INTIMATE AND INTERACTIVE last October. Recently, @much collaborated with TikTok for the exclusive reveal of the 2022 TikTok JUNO Fan Choice nominees. MuchMusic’s INTIMATE AND INTERACTIVE shines a spotlight on contemporary trendsetting artists, from long-established superstars to legends in the making. GAYLE adds her name to the legendary concert series’ impressive roster, which includes the likes of Prince, Destiny’s Child, Sloan, Joni Mitchell, The Tragically Hip, Alanis Morissette, Coldplay, No Doubt, Spice Girls, Mary J. Blige, Christina Aguilera, Backstreet Boys, Bryan Adams, its inaugural performer, Bruce Cockburn, and most recently, Coi Leray. About GAYLE GAYLE is a 17-year-old Nashville-based artist and songwriter. She quickly fell in love with the art of song writing, before discovering her own voice and talents on the microphone. Now, she arrives with her own sound, blending the genres of pop, alternative, rock, and R&B into one. First discovered by former AMERICAN IDOL judge, producer, and music publisher Kara DioGuardi, GAYLE went on to amass over 5 million streams worldwide as an independent artist with her 2020 singles, “dumbass,” “z,” “happy for you,” and “orange peel.” In 2021, GAYLE signed on with Atlantic Records, and unleashed her first major label debut single with the bold, now viral break-up anthem “abcdefu.” Currently, the track has earned more than a billion streams, topping the Billboard Global 200 charts in January 2022 where it has remained for 13 consecutive weeks. GAYLE dropped her new EP “A Study of the Human Experience Volume One” on March 18 of this year, featuring more self-aware confessions in songs like “sleeping with my friends” and “ur just horny.” She continues to create music based on her experience with love, loss, and friendship in her teens.