They Can Do Anything! Hedley To Make Special Appearance at MUCH PRESENTS: THE BIG JINGLE, in Support of Virgin Mobile’s RE*Gener

TORONTO (November 26, 2013) –Muchand Live Nation announced today multi-platinum pop-rockers Hedley are the latest band to join thesecond annual holiday concert event, MUCHPRESENTS: THE BIG JINGLE, in Support of VirginMobile’s RE*Generation.The Vancouver quartet is set to make a special appearance at the holidayconcert, performing songs like their new hit “Anything.” Hedley joinpreviously announced artists Ylvis, Fefe Dobson, Fall Out Boy, Icona Pop, SerenaRyder, and Down With Websterwho hit the stage at Toronto’s Air Canada Centre, Saturday, Dec. 7. MUCHPRESENTS: THE BIG JINGLE airs exclusively on Much, Saturday, Dec. 14 at 6 p.m. ET.

Tickets are currently on sale at livenation.com, with onedollar from every ticket sold donated to Virgin Mobile’s RE*Generationpartner Eva’s Initiatives. Much and Live Nation are matchingall donations made throughout the holiday event.

Starting Dec. 1, MuchCloser members can enterfor a chance to win free concerts for a year, by entering the contest at Much.ca/BigJingle, with the option of abonus entry by sharing on Twitter.

Virgin Mobile’s RE*Generation is a movementthat supports at-risk and homeless youth in Canada. In early 2008, VirginMobile Canada and Virgin Unite joined forces to create the RE*Generationmovement to empower a generation to help its own and provide a nationalplatform to discuss issues affecting youth homelessness. With more than 65,000at-risk and homeless youth in Canada, Virgin Mobile Canada is committed tofighting youth homelessness. The RE*Generation movement works to get homelessyouth off the streets and bring together Canadians and organizations to createnew opportunities and brighter futures for at-risk youth across the country. Jointhe RE*Generation movement to help at-risk and homeless youth across Canada byclicking here.

Broadcast sponsors of MUCHPRESENTS: THE BIG JINGLE are Virgin Mobile,Astro^® kik^TM, H&M, and The Source.

About theSponsors:

Astro^® kik™
Kik it up a notch at MUCH PRESENTS: THE BIG JINGLE! Fans can visit the biggest holidayevent of the season and show off their best rock and roll kik as well as samplenew flavours.

H&M

H&M offers the most fashionablegifts for everyone! Look out for special H&M gift givers

at MUCH PRESENTS: THE BIG JINGLE andin a city near you! #HMGIFTGIVING.

TheSource

Much has teamed upwith The Source to give one lucky viewer and a friend a chance to

win a trip to Toronto for a VIPbackstage experience at this year’s MUCH PRESENTS:

THE BIG JINGLE, including a meet andgreet with one of the performers!

About Virgin Mobile Canada

Virgin Mobile Canada rewards, entertains andconnects like no one else, delivering the super-hot phones on the blazing fast4G network.  Virgin Mobile Members also get benefits like exclusive VIPaccess and deals and award-winning service. 91% of Members would also recommendVirgin Mobile to a friend. The Virgin Mobile group of companies has attractedmore than 18 million customers worldwide. Virgin Mobile phones are available atmore than 4,000 locations nationally including The Source, Virgin Mobile retaillocations and additional retail partners. Virgin Mobile products can also bepurchased onlineor by calling 1-888-999-2321. Get personal with Virgin Mobile Canada on Facebookand Twitter.

About Live Nation Entertainment:
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainmentcompany comprised of four market leaders: Ticketmaster, Live Nation Concerts,Artist Nation Management and Live Nation Media/Sponsorship. For additionalinformation, visit www.livenation.com/investors.

About Much

Much is the go-to channel for all things pop-culture, deliveringtrendworthy, topical programming, and exclusive live events. From the MUCHMUSICVIDEO AWARDS to its industry-leading online and social media outreach, includingMuch.ca, on Twitter (with overhalf a million followers), and Facebook (with morethan 1.3 million likes and counting), Much continues to deliver unique andclever programming to its audience. Much supports the Canadian music videoproduction industry with its annual, multi-million dollar contribution toMuchFACT. Muchis available in more than 8.2 million homes across Canada via satellite, IPTV,and cable, as well as more than 1 million mobile devices. Much is a division of Bell Media, which is part of BCE Inc.(TSX, NYSE: BCE), Canada’s largest communications company.

Follow Much on Twitter: @much

Follow Fall Out Boy on Twitter: @falloutboy

Follow Fefe Dobson on Twitter: @fefedobson

Follow Icona Pop on Twitter: @iconapop

Follow Serena Ryder on Twitter: @serenaryder

Follow Down With Webster on Twitter: @downwithwebster

Follow Ylvis on Twitter: @Ylvis

Follow Hedley on Twitter: @Hedleyonline

– Much –

Formore information:

NicolaKrishna, Much MTV Group, 416.384.5276, nicola.krishna@bellmedia.ca

For more information on Virgin Mobile Canada:

Sheryl Davey, Virgin Mobile Canada, 416.607.8412, sheryl.davey@virginmobile.ca

For more information on Live Nation:

Erin Smyth, Live Nation Canada, 416.260.4226, erinsmyth@livenation.com