World Juniors Continues to Deliver Record Audiences on TSN Platforms

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TORONTO (January 3, 2014) – The 2014 IIHF WORLD JUNIOR CHAMPIONSHIP continues to attract record audiences on TSN platforms, including Team Canada’s quarter-final win yesterday.

TSN’s exclusive broadcast of Canada’s 4-1 quarter-final victory over Switzerland on Thursday, Jan. 2 at 11 a.m. ET attracted a record average audience of more than 1.6 million viewers – the most-watched ever for a World Juniors quarter-final or semifinal game outside of North America. Sweden’s 6-0 quarter-final win over Slovakia had an average audience of 752,000 viewers – making it the highest audience of the tournament for a non-Canadian game.

TSN Digital platforms also set a single-day record for video views, generating more than 1.5 million views yesterday on TSN.ca, TSN mobile apps, and TSN’s official YouTube channel.

Fans were also able to view video highlights on Twitter via @TSN_Sports as part of the first live sports execution of Twitter Amplify in Canada. 

Video highlights of Team Canada goals comprised some of the day’s most popular clips, including Anthony Mantha’s penalty shot goal that put Canada ahead 2-0 over Switzerland.

TSN’s coverage of the 2014 IIHF WORLD JUNIOR CHAMPIONSHIP continues this weekend with the semifinals, Bronze Medal Game, and Gold Medal Game:

Saturday, Jan. 4

• Semifinal #1: Russia–Sweden at 9 a.m. ET          
• Semifinal #2: Canada–Finland at 12:30 p.m. ET  

Sunday, Jan. 5

• Bronze Medal Game at 9 a.m. ET      
• Gold Medal Game at 1 p.m. ET

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TSN is Canada’s Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, TSN delivers world-class content across industry-leading platforms including TSN2, TSN.ca, TSN Radio and TSN Mobile TV. Official broadcaster of the Grey Cup, IIHF World Junior Championship and FIFA Women’s World Cup Canada 2015, TSN’s slate of live sports coverage includes NHL, CFL, NFL, NBA, MLS, Season of Champions Curling, UEFA Euro 2016, MLB Sunday Night Baseball, Barclays Premier League, Golf’s Majors, NASCAR Sprint Cup, Nationwide and Canadian Tire Series, F1, Grand Slam Tennis, NCAA March Madness, and Skate Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. 

Sources: Omniture, YouTube, and BBM Canada

For electronic measurement data that dates back to 1994. Audiences prior to August 31, 2009 are based on BBM Nielsen Media Research Mark II meters.

– TSN –

For More Information:

Greg McIsaac, (w) 416.384.5180, (c) 416.458.3591, greg.mcisaac@bellmedia.ca

Renee Rouse, (w) 416.384.7599, (c) 416.428.4807, renee.rouse@bellmedia.ca

Twitter: @TSN_PR