Bell Ads for Business adds Bell Media Premium inventory and Total Video
March 9, 2026
Bell Ads for Business has introduced a refreshed platform experience designed to give advertisers more control, clearer choices, and stronger campaign results.
The updated platform allows advertisers to decide exactly where their ads appear, with new placement options that make it easier to align media strategy with campaign goals.
Advertisers can now choose between two placement approaches

Bell Media Premium
Run campaigns exclusively across Bell Media’s trusted media brands, including Crave, CTV, CTV News, TSN, RDS, Noovo, and iHeartRadio. We’ve also added Tubi’s massive library of 200,000+ titles, giving your ads even more premium reach.

Bell Media Extended Network
This is the same broad, brand-safe Bell Media + open-internet reach you’re used to today. Your ads continue to appear across trusted partner sites, giving you the same scale, flexibility, and audience targeting capabilities.
Introducing Total Video
A new option that complements the channel types you already use: Display, Video Ads, and Connected TV.

This allows advertisers to reach audiences across Bell Media’s premium video and streaming inventory on every screen, from mobile devices to big-screen TVs, all within a single campaign setup.

A simpler, smarter experience
The refreshed platform also improves the campaign-building experience with a cleaner layout, clearer steps, and in-platform guidance. Advertisers can still launch campaigns using the familiar five-step workflow, now with greater clarity and confidence.
Limited-time launch offer

To help advertisers explore the new experience, Bell Ads for Business is offering 25% off campaigns using code NEW25.
The offer is valid on campaigns with a minimum spend of $500 and runs until April 30, 2026.
Log in to Bell Ads for Business today to explore the updated platform and new campaign options.