Your most efficient way to capture attention before December 31
December is one of the highest-attention months of the year. Canadians stream more, watch more, listen more, and spend more time with premium content across platforms. It’s the perfect time for brands to make an impact, especially with year-end budgets that need to work harder, faster.
Bell Media is opening a limited-time suite of Video, Audio, and OOH opportunities, including our deepest discounts of the year.
All campaigns must run before December 31, 2025. Available for new campaigns or incremental dollars only.
Video: Premium content at unmatched year-end value
| Linear TV – Make an impact with Canada’s leading TV brands. Bell Media is home to the top channels in the country — spanning sports, news, entertainment, lifestyle, and live events — giving advertisers broad reach in brand-safe, high-attention environments. | December offer highlights Campaigns must run Dec. 15–31, 2025. English • $15K minimum • 40% discount on CTV with an additional 30% on agreed discounts for Specialty French • $5K minimum • 60% discount on Noovo, with an additional 20% on agreed discounts for Specialty Sports • RDS – World Juniors Hockey Canada package |
| Connected TV (CoTV) Live combines the impact of big screen viewing with the precision of addressable advertising. With premium inventory across CTV, Noovo, TSN, RDS, and more, this is a rare opportunity to reach audiences in high-quality live environments at unprecedented value. | December offer highlights • 50% off rate card (RON) • No minimum buy • +$2 CPM for audience-based targeting • Same rate for :15 and :30 • Available in Direct & PG • Limited inventory |
| FAST Channels are one of the fastest-growing areas in streaming, delivering a lean-back, long-form viewing experience across 13 Bell-owned channels and third-party channels in both English and French. A cost-effective way to extend big-screen digital reach during December’s peak content consumption period. | December offer highlights • $10 flat (RON) • No minimum spends • Same rate for :15 and :30 • Available in Direct & PG • Available until sold out |
Learn more on how CoTV, FAST, and traditional video work smarter together with Bell Media’s Total Video Strategy: Reaching Every Viewer – How a Unified Video Strategy Drives Smarter Growth
Audio: Massive holiday listening + flexible year-end value
December is one of the highest-frequency audio months of the year. Canadians tune in throughout the day while commuting, shopping, cooking, and preparing for the holidays. Bell Media offers both linear radio and digital audio options to help brands maximise frequency and momentum.
| Linear Radio: Drive stronger reach in PPM markets This December, Bell Media is offering a limited DashSync enhancement for national linear audio campaigns, delivering stronger reach and frequency at no additional cost. This enhancement is available exclusively during the December window and pairs with seasonal programming such as Behind the Christmas Hits and Pure Country Radio Hits. | December offer highlights • Campaigns must run Dec. 15–31, 2025 • Minimum 100 spots/week per station in PPM markets (20×4 dayparts paid + 20×N/C 2a–2a = 5 dayparts) • All Bell Media stations must be included in the market buy DashSync Enhancement • 10% bonus on Stingray stations at no additional cost (Equivalent to 10 extra weekly spots per station) |
| Addressable Audio delivers unmatched value with daily reach, strong frequency, and consistent attention across live radio streams, on-demand audio, and podcasts. | December offer highlights • No minimum buy, available until inventory runs out • $5 flat rate (RON) • +$1 CPM for audience-based targeting • Same rate for 15 sec and 30 sec • Available in Direct & PG |
Looking to understand how audio works harder in a unified strategy? Read Smarter Audio Starts Here – Combine Radio & Digital for Maximum Impact & Reach
OOH: High-visibility year-end out-of-home
Astral’s out-of-home network offers unmatched visibility in key Canadian markets, especially during high-traffic holiday periods.
| December campaigns benefit from elevated mobility, increased shopping patterns, and environments where brands can stand out at scale. Ideal for brands needing fast, high-impact reach in major Canadian markets. | December offer highlights • 20% GB on impression buys in December |
Learn more about how to follow your shopper’s daily journey with real-time innovation that synchs your brand message across multiple touchpoints. Bell Media’s Radio-to-Road-to-Retail program reaches shoppers everywhere.
Act now to secure your December inventory
With unmatched attention, exceptional year-end pricing, and limited inventory across Video, Audio, and OOH, these opportunities will go quickly. All campaigns must be incremental and delivered before December 31. Confirmations are processed on a first-come, first-served basis.
Connect with your Bell Media representative now and make your final 2025 dollars work harder.
